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The Beacon Collective's new, bespoke website homepage featuring a stately home background, clean typography, and a clear call to action "Become a Beacon Voice".

Rescuing a High-Stakes Launch: A Case Study in Agency-Developer Partnership

Every project launch has its pressures, but when a prestigious new brand is set to debut, the stakes are even higher. Strategy is finalised, content is written, and the launch date is circled on the calendar. But what happens when the technical execution—the actual building of the website—falters? This is a situation many businesses and their marketing agencies face, and it’s where a reliable technical partner becomes essential.

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The End of Clicks? A Business Guide to Generative Engine Optimisation

For years, the goal of search engine optimisation was simple: get to the top of Google and win the click. Recent shifts, however, are making that model somewhat obsolete. If you’ve noticed a drop in your website traffic from search engines, you are not alone. This is no temporary dip, it’s a fundamental change in how people find information online.

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Beyond Off-the-Shelf: Custom WooCommerce Functionality

WordPress and WooCommerce offer incredible power to UK businesses, providing a flexible and scalable foundation for e-commerce. The vast library of available plugins promises a solution for almost any requirement. But many business owners know the reality: you install a plugin to solve one problem, another to solve a second, and a third to bridge the gap between them.

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